This article will elaborate on the importance of
mobile app monetization
. So let’s get started.
It is estimated that an individual spends
about 5 hours daily on mobile phones. People have interacted with this
technology to such an extent that without this, life seems to be
incomplete. Mobile phones, especially the smart ones, are not only a
source of communication nowadays, but they encourage social
interactions, business advancements, visual communications, tools for
entertainment, and above all, they serve as a source to generate income.
There are different ways to earn with the help of mobile phones where ad
monetization
s are usually favored. Here I am discussing some of the sources which are
promoting ads on mobile applications
IRON SOURCE:
Ironsource
is a unique and only platform trusted worldwide for facilities it
provides for game developers with all powerful tools for monetization.
The Ironsource is an ad net for leading ad-video
monetization for applications
usually running on Android and IOS platforms
It is estimated that
these rewarded video advertisements can boost your application’s
revenue by 20% to 40%. Average estimation about the rewards through
Ironsource for monetization is about $10 to 50$. This means that a
crystal clear value exchange is provided to the users.
GOOGLE AD NETWORK:
Google Admob
monetization. This platform helps to introduce ads on particular sites, applications, and, of course, on some video resources.
The
functioning is simple. Admob monetization creates in-app advertisements
added to numerous native UI components. Google SDK is used by Admob
monetization.
These monetizations pay approximately $1 to $1 per 1000 ad impressions as per the CPM (Count per Mile).
Another estimation is made that 10,000 active users per day will help you to generate about 500-1000 rupees per day.
APPY JUMP:
The appy jump is famous for its an in-app advertisement providing it’s users a maximum return as compared to their competitors. Also, they are experienced in managing top-quality traffic with mass volume.
MEDIA.NET:
This platform organizes and compares the user’s intent with certain respective fields and uses sophisticated methods to provide relevant advertisements Media.net ad network works based on a CPC model.
StartApp:
Ever heard of interstitial advertisement? This means that the ad will cover the entire screen between transitions from one field or section from an application to another. However, it seems that it is a bit far away from the use of traditional banners used for advertisement purposes. Still, investors find more benefits in the form of greater revenue rates.
InMobi:
They are famous for there “Appographic technique.” According to them, this method helps their users to easily target the desired type of app and media they are likely to consume. And Currently uninstalled applications constitute a significant tool to cope up with the user’s favor with this method.
Flurry:
This
monetization
source was provided by Yahoo! In 2014. This works on analyzing the
entire review of applications distributed on app stores to categorize
data easily. After that, with the success of
Flurry
ad campaign, interesting facts come up which attract user’s interest.
In
the end, people are now moving to digital platforms to increase their
business approach. The above-mentioned platforms could be helpful for
this purpose.
Source: https://www.dotnek.com/Blog/Monetizing/the-most-popular-ad-networks-for-mobile-apps
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